Showing posts with label luxury properties Chennai. Show all posts
Showing posts with label luxury properties Chennai. Show all posts

Friday, 24 January 2014

Real Estate scenario in 2014

Outlook Time to match demand with relevant supply:  India’s gripping urbanization growth story has been fascinating global investors so far, an underlying truth gradually emerged in 2013 - economic growth, the consumption story and property prices may not rise consistently, and there could be intermittent hurdles or growth risks. The presently cautious market sentiment is likely to continue, as headwinds to growth will prevail till the first half of 2014. However, the second half is likely to witness gradual revival in absorption. Residential real estate capital values will increase in a subdued range of 10-12% year-on-year pan-India for the whole year. Affordability will drive growth in 2014. An emerging economy is never short of opportunities, and it is time that the Indian residential real estate industry realizes where the opportunity lies. To date, the shortage of homes in India stands at around 19 million units, and 95% of this housing shortage is in the economically-weaker section (EWS) and low-income group (LIG) categories. In India, housing for EWS is defined by the Technical Group on Estimation of Housing Shortage as having a carpet area of 21-27 square meters; LIG housing includes units of 28-60 square meter carpet area. By the government's definition, EWS housing falls in the range of INR 4-10 lakh. This means that development of affordable housing will have to penetrate into the deeper suburbs of our cities, where such price points are feasible. The TATA Shubh Griha project (popularly known as Nano homes; completed in 2011) in Boisar near Mumbai was a splendid example of successful identification and auctioning of such opportunities. The project had 1,300 units, which received applications from 3,500 households. A recommendation to the government by the technical group to incentivize such projects by subsidized land, tax rebates, grants per supply of dwellings, etc. could help developers in improving the feasibility of such projects. Redevelopment activity to increase With scarce availability of land in the urban agglomeration, redevelopment will emerge as another growth driver in a scenario the cost-and-time-intensive complexities with regards to land acquisition brought forth by the LARR 2013 amendments. Indian cities present an exceptional opportunity for developers in this respect -- as per the latest available census data on households, only 50% of the residential units are in good condition, while the remaining are either merely livable or in dilapidated condition.
So, the 2013 may have been the year when both the developers as well as the lenders were waiting for policies like the REIT to roll out as well as other cost & benefit analysis. However, the direction in which the market is heading to, added with the new funding sources being cleared by the government, it seems the turnaround of the financial fortunes is just ahead in 2014.


Tuesday, 13 August 2013

Luxury Redefined at Reflection!



Reflection, a flagship residential project built by the consortium of the Merlin and Olympia groups, recently achieved new heights of luxury through a strategic alliance with Quintessentially Lifestyle.  A renowned name in the world of luxury, Quintessentially Lifestyle will now provide a Members Only Concierge Club, for the residents of this 900 crore project, located on the East Coast Road, at Thiruvidanthai village in Chennai.

The project is slated to have unique, luxury beach homes, spread over 35 acres encompassing n 8 acre natural lagoon. Its 4 high rise signature towers - Nebula, Seashells, Eldoris and Lorraine of sprawling villas and apartments are designed so as to have an uninterrupted sea view. With properties ranging from Rs 2.5 to 3.5 crores for apartments and Rs 4 to 6 crores for beach villas, Reflection is one of the Merlin Group’s most exclusive residential properties.


  



As a symbol of modern architecture and fine living, Reflection aims to provide for the very best quality of life to its residents. This strategic partnership with Quintessentially Lifestyle will redefine luxury for the Indian markets by adding an edge to this property, through which the residents will have access to assorted privileges from the best hotels, spas, clubs, restaurants and other luxury products across the globe.